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Never Try to Up Sell an Unhappy Customer

But I’m Not Wrong!

So, you’ve had a problem with someone. Your spouse, your customer, your kids… anyone. And now you need something from them. But you don’t want to apologize because:

  1. You didn’t do anything wrong
  2. You don’t like to apologize
  3. You’re sick and tired of taking other people’s crap
  4. The other person was wrong
  5. On and on and on…

There are 1001 and reasons why you shouldn’t have to say you’re sorry. All of them perfectly justified in your mind. So I’ll ask you this one question.

Do you want to be RIGHT? Or do you want to be HAPPY?

Some people will say, well, if I’m right, then I’m happy because I know I’m right. Oookaaay. If that’s how you feel, then you are all set. Or maybe you have a great example of how being ‘right’ is more important than being happy. I’m sure there are some. My point is that when we have conflict with someone, it may be because … we want to be right.

Is the Customer Always Right?

Of course the customer is NOT always right. But the customer is ‘righter’ than we are, because we need them. They are the lifeline to our business. They have the power to influence others, positively and negatively. The same goes for our friends, loved ones, co-workers. Every day we have a choice to be ‘right’. Every day we have a choice to graciously acknowledge that other people have a right to their positions.

Trying to convince them that their point of view is wrong… is, well, wrong. Even worse, trying to convince them that we are right (the up sell), is even worse. The best we can do is to listen and see if we can find a way to bridge the gap. We can maintain our dignity (no doormats allowed), and show that we are open to hearing something different.

I wish it were easier. I wish this was a skill we were taught in school, but like many important skills, we are on our own.

Image Credit: Steve  Steve Snodgrass


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