Google, The Holy Grail of Employers
A lot has been written about interviewing and working at Google. William Poundstone has a book. Here’s an article from the NY Times, and there are probably hundreds more. My question is, what do you give up when you work at a big (50k + employees) company? (I worked 17 years at Eastman Kodak, 120K employees.)
Free food, dry cleaning, onsite child care, convenient transportation, gyms etc. The free sushi may flow, in some offices you can bring your dog and when you tell people you work at Google, they say wow, good for you. The list of benefits is long and generous. Only a company with huge margins could afford to offer all these.
Do Perks and Prestige Kill Innovation?
But my question is, what can you really accomplish (vs. working at a smaller company)? I know first hand the benefit of all the training and rubbing elbows with really bright people. I also know how much inertia a large corporation generates. The very thing that builds the company, is what holds it back.
Besides search, where has Google, with all it’s billions, really innovated? (I’ll give them Google Earth/Maps). They have tried in vain to create a Face Book competitor (think of Google Friend Connect, Google Wave, Google +, etc.) They have spent years trying to crack the way ‘people’ connect… and they haven’t succeeded yet.
What About YouTube?
One could make a case for YouTube. It brings people together to share, but I would suggest that YouTube’s ‘socialness’ is purely technical.
There have been almost no improvement in the interaction/social aspects of YouTube. Commenting is just as linear and lame as it’s always been. There’s no way to see comments in the context of the where it might be relevant in the video. Every time they come out with an “upgrade”, I think oh, good, they’re finally going to improve the viewers experience. But no, the upgrades make things easier for YouTube.
Look, if you want to work at Google, great. I wish you well and I know you’ll meet lots of smart, interesting people. If you want to really use all parts of your brain and general capacity… then I hope you aim for a smaller company. Let me know how it’s going, wherever you work.
Photo Credit: William Poundstone